DDX GLOBAL AND ZHUZH DESIGNS unveil latest plans for the design of luxury Desert Pearl

Ambitious plans for a sister resort, centred around premium fashion brands.

BUDAPEST, HUNGARY; OCTOBER 28, 2023: Further details about the plans for the exclusive ‘Desert Pearl’ resort in Dubai were revealed at the launch event held at the Hung Expo Conference Centre in Budapest, Hungary. DDX Global, a specialist tokenisation consultancy for real-world assets, and Zhuzh Designs, a luxury architecture and interior design company, updated attendees on the progress of the ‘Desert Pearl’ project, including the latest interior and exterior designs.

The companies are collaborating on this visionary project to bring together advanced tokenisation technology, celebrating Arabic heritage.  The design of ‘Desert Pearl’ will draw on innovative design to create an opulent oasis of sustainability and splendour. It will exemplify the beauty and power of nature.

A 3D model exhibited at the event showed how the resort will be divided into two equally luxurious sectors: the 5 Dunes, and the Pearl. The 5 Dunes will comprise two hotels, one 6-star and one 5-star, co-branded luxury suites and luxury apartments, the design for which is well on the way to completion. There are also plans for an underground retail street, a waterfront boulevard and a selection of lifestyle restaurants.



Meanwhile, the Pearl itself will highlight Arabic culture with an Astronomy Museum, the ‘Pearl Auditorium’ for live performances, and a magnificent water feature aptly named ‘The Oasis’. These features will be accompanied by a luxury boutique hotel.


The Oasis Hotel will be a 6-star luxury hotel and is an ode to the sculptural beauty found in the Arabic desert landscape. An expression of geological artistry. Every space is an invitation to experience the rich, time-honoured traditions of oasis living. The Oasis Tea Garden Lounge and Poolside Lounge are an invitation to a secluded rendezvous, while each suite is customized to embody the essence of an oasis. What is a hotel without its prize, presidential suite, boasting a duplex complete with private amenities, created with luxury in mind.



Principal Architect, Nicholas Ling, for Zhuzh Designs provides insight into what to expect from Desert Pearl resort:

“The project takes a first principles approach to sustainability. Features include deep overhangs to mitigate direct sunlight on glazing (reducing solar heat gain), good thermal mass to moderate extreme temperatures, in-slab cooling for more effective temperature management. The apartments will be designed for cross ventilation when the weather permits, constructed with low carbon steel and concrete, and where possible, the usage of local materials and labour.



The presentation included a sneak peek into two additional projects that are being worked on: Infinity and Solace.

  • Infinity – A culmination of Fashion, Art, Culture, Architecture and Ultimate Lifestyle.   Infinity features luxury apartments, a 300 key 6-star hotel, the House of LVMH…and a dedicated fashion show area.
  • Solace – A sanctuary at sea, a journey without limits, unmistakable in presence, journey from land…to sea. A nautical sensation to be experienced in the 120m mega-yacht, offering ultimate luxury and privacy.





DDX Global Chief Operating Officer, Chris Santilhano provided insight into the rollout plan:

Our vision is to enhance opportunities by making high-quality real estate assets available.

In August we kickstarted the project pre-launch and we are currently working on our White Paper

and compliance approval. In parallel, we are finalising the property designs and land discussions.


Inspired by the dynamism of Dubai’s economy and the ever-evolving global landscape, DDX Global’s vision is to support clients who wish to tokenize their global real-world property.

The company aims to enhance opportunities for a wider audience by making high-quality real estate assets available for investment in the form of tokens, which can be easily accessed and traded by global investors.

Real estate tokenization is a process of digitizing traditional real estate assets that can be safely traded on the blockchain without the need of a third party. This improves the liquidity of the property and facilitates the investment opportunity.



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